Call Us At (646) 780-8278
All Days 9:00 to 5:00
116 West 23rd Street, 5th Floor, New York, NY 10011
Lawrence Story
Marriage and Family Therapist, LMFT

Verified by Therapy For Black Men
Primary Location

Additional Location
6860 Dallas Pkwy suite 200
Plano, Texas
United States

Accepting new clients?: Yes
Remote therapy available?: Yes
Can prescribe medication?: No

Office Hours: 7:00 am to 9:00 pm every day

License(s): -Alabama
NPI Number: 1285780098
Years in practice: 38

Average cost per session: 120
Sliding scale pricing offered?: No
Free initial phone consultation?: No
Free initial face to face consultation?: No
Payment methods accepted:
  • American Express
  • Mastercard
  • Visa

Insurance types accepted:
  • Aetna
  • BlueCross and BlueShield
  • Cigna
  • Humana
  • Optum
  • United Healthcare
  • Superior Health Plan
  • All Savers
  • AvMed
  • Cigna - Medicare
  • EAP:Cigna
  • EAP:UnitedHealthcare/Optum
  • Evernorth
  • Golden Rule
  • OptumHealth Complex Medical Conditions
  • Oscar
  • Surest (formerly Bind)
  • UMR
  • UnitedHealthcare Shared Services
  • UnitedHealthcare Student Resources

Insurance Note: I am in-network with the indicated health insurances, meaning my office at Grow Therapy will handle all your insurance billing! To confirm your co-pay, please call the number on your insurance card. Accessibility is important to me, so I hope to make the process of using your insurance an easy one.

  • Individuals
  • Couples
  • Family

Age specialty:
  • Adolescents and Teenagers (14 to 19)
  • Adults
  • Elders (65+)

I offer special insights for client's of the following ethnicity:
  • Black

Languages spoken:
  • English

Greeting I am Lawrence,

Nice to meet everyone. To introduce myself, I have over three decades as a leader by inspiring, coaching, speaking, and most importantly, leading by example, my views have been uniquely and carefully shaped. I embrace my “in the trenches” clinical approach and believe that leadership is a conscious decision made moment to moment, it supersedes gender, culture, position, or socio-economic status. I enjoy sharing my knowledge with everyone and every day…it’s how we should live. I am often referred to as a “Professor” for my ability to teach a group how to bring hope out of questionable times. I use “Frame of references” to bring clarity to change real-life circumstances where the loss of hope and fear have been predominant. The fusion of my personal stories through conversation helps me connect with my audience and clients on an intimate, intense, and individual level.

I have served as Chief Executive Officer and /or a Senior Consultant for public and privately traded Healthcare organizations. In addition to being a Licensed Psychotherapist, Licensed Marriage Therapist, and Licensed Family Therapist, Certified in Non-Violent Crisis Intervention, Certified Personal Trainer and past owner of Lake Houston Gym and Fitness, I am the author of Living in Green Pastures with Life Storys, a published inspiration/motivational book, and co-publisher of “Treatment Effectiveness in Adult Partial Hospitalization”. Before my leadership efforts, I was a competitive collegiate football athlete and a champion both nationally and internationally in bodybuilding. health and fitness. I currently hold over 27 titles in bodybuilding and have conducted numerous workshops on Wellness / Fitness. Finally, I am a former consulting therapist for the National Basketball Association and served on the board of advisors for The Shoulder, Inc., Harris County MHMRA, and awarded past Outstanding Young Men in America. I look forward to meeting you and designing a plan to help you meet your personal goals now and in the future.

You can schedule an appointment with me directly on my website at

  • Anxiety
  • Coping Skills
  • Depression
  • Family Conflict
  • Grief
  • Parenting
  • Racial Identity
  • Self Esteem
  • Sexual Abuse
  • Spirituality
  • Trauma and PTSD
Other issues:
    Treatment orientation:
    • Cognitive Behavioral (CBT)

    Send me a message.

    NOTE: Sending an email using this profile page does not guarantee that the recipient will receive, read or respond to your email. If you do not receive a timely response, we recommend that you follow up with a phone call.
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